Everything to Know About Online Focus Groups

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Gone are the days when companies had to rely solely on traditional focus groups and surveys to get feedback from their consumers. Instead, there are online focus groups. Online focus groups have become an increasingly popular tool for gathering data, as they provide businesses with a quick and cost-effective way to gain insights into their … Read more

Top Mobile Survey Apps to Earn Extra Income in 2023

Mobile survey apps have emerged as a great way for people to make extra money in the digital age. They allow users to participate in market research surveys, answer questions, and receive rewards or payment for their time. Surveys are an important tool for businesses as they help provide valuable consumer insights that can be … Read more

Statistical Significance | How Many Survey Respondents Do I Need?

When it comes to collecting data, you want to make sure that your survey responses are statistically significant. A few factors can go into this, including sample sizes and how many respondents are needed – all of which are tested for validity to ensure statistical significance. But how do you determine what an appropriate sample … Read more

Qualitative vs Quantitative Research: Which Is the Best Research Method?

Research is an important tool in helping us to better understand the world around us. It can help answer questions, solve problems, and provide insights into topics of interest. This often raises the question of which is better, aka the battle of qualitative vs quantitative research. Qualitative research involves gathering data through open-ended methods such … Read more

How AI Is Changing Market Research

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It’s no secret that Artificial Intelligence (AI) is completely reshaping the workforce. In sectors like market research, many are questioning how AI will help or hurt how research is conducted. In this piece, we’re discussing the potential advantages of using AI technology in this field, as well as the downfalls of using AI for market … Read more

The 7 Best Apps for College Students to Make Money

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College can be an expensive undertaking, and many students struggle to make ends meet. Fortunately, there are numerous apps for college students to make money from the comfort of their own dorm rooms or near campus. From taking surveys and playing games for cash rewards to freelancing online, these trending apps provide a convenient way … Read more

How to Find Quality Survey Respondents

Finding survey respondents can be a tricky task for any business. Whether you are trying to gather feedback from customers or gain insight into an industry, surveys can help provide valuable information. However, without the right participants, your survey results will not accurately reflect the opinions of the target audience. By understanding who is most … Read more